Artificial Colours - Why Hydration Solutions Must Evolve

Are Artificial Dyes Putting Your Health at Risk?

Artificial dyes are everywhere—including your common hydration brands and recovery supplements—yet growing research links them to serious health risks, including carcinogenic effects, allergic reactions, and behavioural issues. With regulatory bans increasing worldwide, it’s time to question their place in hydration and recovery solutions.

In this research paper, we explore the latest scientific findings, regulatory actions, and the ethical responsibility of brands to prioritise cleaner, safer ingredients. Read on to discover why eliminating artificial dyes isn’t just a trend—it’s essential for long-term health and performance.

🔗 Read the full paper here.

 

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